A proactive Product Designer with over 18 years' experience creating transformative products and services. With expertise in both user experience and user interface design, Stu crafts products that are intuitive and visually engaging.
Skills
From discovery to launch, an end-to-end design skillset for creating great products.
Discovery
Gathering insights to define the problem, understand user needs and business objectives.
Experience
Defining product architecture, navigation and features to create frictionless user experiences.
Aesthetics
Using layout, colour, typography and imagery to create elegant and intuitive interfaces.
Testimonials
“Simply put, Stu is awesome. He’s become a critical pillar of Cricket8’s development as a business, helping us develop both user and investor engagement. He’s proactive and conscientious, delivering designs and product strategies we didn’t know we needed until we saw them. I highly recommend him to any business requiring senior creative and design leadership.
Brooke Greville, CEO, Cricket8
“Stu expertly crafted wireframes, screen designs and prototypes that allowed us to quickly test ideas and share our product vision with users, stakeholders and our development team."
Andrew Newbury, Product Manager, BT Wholesale
“Innovative and hugely pragmatic: I would highly recommend Stu for a UX/UI project where you need someone to come up with an innovative plan and execute it.”
Robin Barclay, COO, Doctor Care Anywhere
“Stu is extremely creative with a natural ability to clearly communicate ideas. He was instrumental in helping to design our SaaS offering across UX, design and brand.”
Martin Holroyd, CPO, Kantar Media
Projects
Case studies PDFSport
Cricket8
End-to-end product design support spanning IA, UX and UI for a cricket media startup offering news, video and mini games.
Access
AXS Passport
Defining user journeys and a responsive design system for an access and inclusion tool.
Games
Teamz
Vision, design and implementation of Teamz, fantasy football without the faff.
Health
ZunTold
UX and UI refresh for a fiction-based mental health service for young people.
Trades
ProLog
Product concept work for a project management and billing tool for tradespeople.
Telecoms
BT
Complete UX and UI overhaul of a commercial telecoms portal serving +400k users.
FinTech
Fidelity
Information architecture and creative direction for a leading stock analysis tool.
Health
Health Mapper
Vision, design and implementation of an app for tracking chronic health conditions.
FinTech
Elyps
Establishing an elegant and flexible design system for a European challenger bank.
Games
EY
Touch screen games for a nationwide university campus events.
Lifestyle
Fugard Theatre
Creating a frictionless ticketing experience for an independent theatre.
Health
Doctor Care Anywhere
Building and leading a design team responsible for UX and design across product and marketing.
Lifestyle
The State Buildings
Establishing a contemporary digital identity for a historic city precinct.
Experience
18 years' experience working with start-ups, scale-ups, large enterprise and agencies.
Agency
I began my career in London design agencies, climbing the ranks from Junior Designer to Design Director.
Founder
In 2013 I co-founded Prosper, a digital agency predominantly working with clients in the health space.
Idea to Exit
I co-founded Health Mapper in 2013, an app for tracking health conditions that would go on to front the App Store, get 25,000 users and be acquired by Doctor Care Anywhere in 2015.
IPO
As Head of Design at Doctor Care Anywhere I built and steered a design team that overhauled the brand, visual language and user experience of the entire product portfolio. DCA went public through IPO in 2020.
Design partner
I’m currently collaborating with clients of all shapes and sizes, using my skills and experience to bring great ideas to life.
Side-hustle
In 2019 I launched TEAMZ, a light-touch alternative to traditional Fantasy Footoball where users pick teams instead of players.
Contact Stu
Phone +44 (0) 7590 529 265
Email hello@stuartwakeford.com
Studio Platform, Hove Town Hall, Church Rd, Hove BN3 2AF
